I help early-stage companies build the positioning, the GTM motion, and the enterprise relationships that turn a good product into a category-defining company — and then personally close the deals that prove it works.
A working founder myself, I build with your exit in mind from day one.
I've spent 30 years at the intersection of enterprise sales and company building — closing over $200M in software with companies ranging from early-stage startups to global enterprises, including Xerox, Disney, Adobe, NASA, NYSE, and many others.
I've built GTM from zero, led revenue teams, and navigated a successful exit. What that experience taught me is that most revenue problems aren't sales problems — they're story problems. The companies that win have a narrative that makes everything easier: closing deals, raising capital, recruiting talent, and attracting press.
I've built that narrative and the revenue motion behind it across SaaS, Healthcare, Financial Services, Manufacturing, and more. As a working founder myself, I bring something most advisors can't — skin in the game, right now, in real time.
I don't consult from a distance. I embed with you and build the commercial engine your company needs to grow — then close the deals that prove it works.
Most fractional CROs offer experience from a distance — what worked at a different company, in a different market, at a different time. They've stopped taking the risks they're asking you to take.
I'm currently building a B2B SaaS company — navigating GTM, closing deals, and making the exact same bets you are — in real time.
That means I bring something most advisors can't — founder empathy grounded in present reality. I know what it costs to get a meeting right now. I know the difference between a product problem and a messaging problem. I know because I'm living it.
Start a conversationA structured engagement — whether you're pre-revenue, post-seed, or already growing and need to accelerate.
Keynotes and workshops for startup events, founder communities, and enterprise sales conferences. Practical, direct, and grounded in what actually works — not theory. Christopher is known for making complex revenue strategy genuinely entertaining — the kind of talk that creates buzz and goes viral.
How to stop competing on features and start owning a market. The positioning framework that turns a good product into a category-defining company.
How to build a repeatable GTM motion while you're still the one closing deals — and when to make your first sales hire.
Why the story you tell about your company determines everything — fundraising, recruiting, sales, and press. How to find the narrative that creates a category, and how to build the entire commercial motion around it.
Closing Fortune 500 deals without a team, a brand, or a track record. The peer-to-peer enterprise selling approach that opens doors nothing else can.
I work with a small number of founders at a time. If you're pre-Series A, have product-market fit signals, and need someone who can build the revenue motion and close the first deals — let's talk.